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collinson ss - (images of) the multinational firm

(Images of) The Multinational Firm




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Dettagli

Genere:Libro
Lingua: Inglese
Pubblicazione: 02/2009





Trama

The political, economic, and social impact of multi-national enterprises (MNEs) on the rest of the world is significant and sometimes controversial. Alternative and contradictory views of MNEs abound between divided and often distant factions. This volume addresses commonly held beliefs and misconceptions about the nature and role of the multinationals. It presents a range of perspectives by leading academics, focusing on core themes and illustrating these themes with current business practices.

Comparisons are drawn between analyses of the performance-based outcomes of an economics tradition, and the more process and relationship-oriented results of an organizational behavior approach. The book offers a close examination of the evolution of multinational firms - their new forms and organization, and ultimately, their global impact.

The result is an informed and engaging text, charting the key developments which affect today's cross-border businesses.










Altre Informazioni

ISBN:

9781405147002

Condizione: Nuovo
Collana: Images of Business Strategy
Dimensioni: 244 x 16 x 170 mm Ø 496 gr
Formato: Brossura
Pagine Arabe: 288


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