Focusing on each case's originality, innovation, utility and perspectiveness, "Commercial Guide" not only provides readers timely and comprehensive sign design information, but also lays emphasis on the selected cases' quality, ensuring each case to present its uniqueness. This book collects wayfinding projects in commercial spaces of hotels, catering architecture, residence, shopping centres, offices and entertainment venues and demonstrates the relation between comprehensive sign system and successful commercial atmoshere. DVD of HD images is also provided for better reading experience.
