Making Rain – The Secrets of Building Lifelong Client Loyalty

TRAMA

Making Rain offers professional service personnel such as lawyers and accountants a series of practical suggestions on how to get beyond the label of "expert-for-hire" and develop long-term advisory relationships. The author explodes the myth of the rare "Rainmaker" who brings in and keeps large clients, and instead argues that any professional can learn to "make rain" using existing clients by developing a particular set of skills and utilizing certain strategies which lead to long-term loyalty. This is the ideal book for keeping clients for life.

ALTRE INFORMAZIONI

• Condizione: Nuovo
• ISBN: 9780471264590
• Dimensioni: 229 x 17 x 152 mm Ø 448 gr
• Formato: Copertina rigida
• Pagine Arabe: 256