• Genere: Libro
  • Lingua: Inglese
  • Editore: Gabler Verlag
  • Pubblicazione: 09/2011
  • Edizione: 2012

Implementing International Services

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AGGIUNGI AL CARRELLO
TRAMA
The authors present a set of methods for designing and planning the implementation of business-to-business services in international markets and explain the practical use of the methods.

SOMMARIO
Service Management; Internationalization of Services; Business Process Management; Service Engineering; Modularization

AUTORE
Prof. Dr. Tilo Böhmann, International Business School of Service Management/University of Hamburg, Germany Prof. Dr. Wolfgang Burr, University of Stuttgart, Germany Prof. Dr. Thomas Herrmann, Ruhr-Universität Bochum, Germany Prof. Dr. Helmut Krcmar, Technische Universität München, Germany

ALTRE INFORMAZIONI
  • Condizione: Nuovo
  • ISBN: 9783834915771
  • Dimensioni: 210 x 148 mm Ø 668 gr
  • Formato: Brossura
  • Illustration Notes: VIII, 455 p. 109 illus.
  • Pagine Arabe: 455
  • Pagine Romane: viii